The WHO’s Coronavirus Crisis
More lessons in crisis management and communication
More lessons in crisis management and communication
The following is an analysis of the WHO’s communications of the 2020 novel Coronavirus.
The First Mistake: “It’s not our problem”.
“Make no mistake,” he added. “This is an emergency in China, but it has not yet become a global health emergency. It may yet become one.”
Institutional trust is at an all time …